Friday, May 27, 2011
Games fans rejoice… Brink has arrived!
Our Gaming team were thrilled to be part of the action when
developers Splash Damage and Bethseda asked us to create three
animated promos to launch the hotly-anticipated new combat
Directed by our very own Russell Appleford,
the team developed, shot and created an epic
five minutes of cinematics for Brink's in-game movies as well as
developing two new characters, Mo-Cap the action and rendering
everything - all to help draw players into the compelling and
stylish new shooter game.
Click here to find
out more about how Russell and the team did it…
Brink is now available across North America and Europe for
the Xbox 360® video game entertainment system from Microsoft,
PlayStation®3 computer entertainment system and Games for
Check out the game's official site here: http://www.brinkthegame
Friday, May 27, 2011
Set to the classic Etta James track,
'At Last', the commercial features a series of beautiful women
seeking out pockets of sunlight within an urban landscape, each
shot framing the models who are dressed in Sainsbury's TU
spring/summer womenswear collection.
A beautiful spot and great to be a part of the team alongside
AMV and Frank Budgen.
Thursday, May 26, 2011
Rogue Films, director
Sam Brown and BBH
bring you the new 'Audi - A1' from the campaign 'Oomph'.
The monochrome 45-second spot consists of sequences of surreal
images synchronised to the strong beat of Lobegrinder's 'Boreta'.
The experimental and innovative art display includes wind machines,
rabbits and birds all demonstrating the elements required to rock a
Tom Bussell, our Head of 3D added some Mill Oomph of his
You can view it here....
Thursday, May 26, 2011
One of the standout spots from this year's crop of Super Bowl
commercials was undoubtedly Volkswagen's Black
Beetle which trailed the forthcoming launch of the new
21st Century VW Beetle.
Alongside MJZ director Dante Ariola and agency Deutsch, The Mill
London's team of artists pulled out all the VFX stops to create the
realistic CG beetle and its insect friends.
Take a look at how they did it in this special Making Of
Want more? Then why not check out this extended video
which goes behind the scenes on the shoot and look out for
interviews with our Lead 3D artist Tom Bussell and Lead 2D artist
Tuesday, May 24, 2011
mcbess, The Mill's uber-talented director, animator, designer
and musician was recently invited to appear at the Pictoplasma Festival in Berlin,
which celebrates contemporary character design with a series of
exhibitions, screenings, talks and parties.
Check out this exclusive video to find out what he got up to
alongside new friends Dudes Factory, with whom
mcbess has launched 'The Pirates are Dead', his latest collection
of urban streetwear.
Friday, May 20, 2011
We are delighted to mark yet another year of successful creative
collaborations across all three of our global offices with many
being recognised at the prestigious CLIO Awards held in New York last
Honoring creative excellence and innovation in advertising,
design, interactive and PR, the CLIOs were presented at New York's
Museum of Natural History. Comedian Lewis Black hosted the
Amongst the big winners who scooped Gold awards was the epic Nike 'Write the Future' which
took home three Golds and a Bronze statue, Heineken 'The
Entrance', Puma 'After Hours Athlete'
which also collected a Silver statue, and Met Police's 'Who Killed
Deon?' which also took home a Bronze. Silver winners
included the Title Sequence for OFFF
Paris, Old Spice 'Questions' and T-Mobile 'Welcome Back'; whilst
AT&T 'Birthday' and Hovis
'Miss Chief' were each awarded Bronze.
The Awards ceremony followed hot on the heels of the CLIO Conference held earlier in the day
which saw some of the industry's leading creative thinkers and
innovators - including The Mill NY's Creative Technologist Andrew
Bell - gather for a series of topical debates, discussions
and insightful presentations.
We'd like to wish all of our award winning friends and clients
huge congratulations for another fantastic year!
To see the full list of winning work, visit:
Wednesday, May 18, 2011
Check out this short film by Daniels, for the RE:PLAY Film Festival. Titled
'Puppets' the quirky duo consisting of Daniel Kwan and Daniel
Scheinert have created a comical masterpiece and it's definitely
worth a watch!
VFX was done by The Mill's Andy Bate, "Working with the Daniels
is always a great experience, not only are they incredibly creative
but they truly understand the post process. Each project has been a
Tuesday, May 17, 2011
The Mill Studio team created some motion graphics sections that
appear in the documentary feature film Article 12, directed by Juan
Biain. Head of Mill Studio, Luke Colson reveals all…
Junco Films approached The Mill to design,
create and animate a number of graphical sections for their feature
film, Article 12, about the technological
surveillance that is constantly tracking everyone around the world
through computers, mobiles, credit cards and even bus and train
The brief was to create different sections of detailed,
informative graphics that looked 'analogue' or 'man made'. The
Director, Juan Biain, wanted them to look like something you might
not expect. He was clear that the graphics should not look like
'the matrix' or something 'cliche' when depicting information, data
and surveillance... they needed to be different somehow. We spent
several weeks creating the look and feel of these 'analogue'
designs which we then brought to life in our Motion Graphics
department, headed up by Nils Kloth who happened to be an old
friend of the Director.
Article 12 brings together the world's leading academics,
philosophers, cultural figures and technologists to highlight the
devastating potency of surveillance and the dangers of public and
individual complicity, and presents a growing movement fighting for
the upkeep of the right to privacy.
The film is one of those you watch, and then need to reassure
yourself that someone is not watching you! Article 12 is featuring
at a number of festivals and due for release soon.
Check out the trailer below and to learn more about the film,
Monday, May 09, 2011
Congratulations to Wieden + Kennedy Amsterdam on winning the
award for The World's Best Idea for Nike's 'Write the Future'
campaign at the 2011 New York Festivals International Advertising
This is a huge achievement as it is also the first time ever in
the awards' 54-year history that the NYF selected just one entry to
win the prestigious award! It makes the award even more
And congratulations to Nike for picking up the award for Advertiser
of the Year, with BBDO awarded Network of the Year, and Leo Burnett
Sydney winning Agency of the Year.
New York Festivals International Advertising Awards announced
its 2011 award winners on 5 May at the Skylight West in New York
To see a full list of all the winners please click
And you can check Nike's 'Write the Future' commercial on our
site, just follow this link.
Thursday, May 05, 2011
After the long-anticipated Royal Affair Across the Pond, Brits
in L.A. are enticing their own public with the recent opening of
BritWeek. One of the featured artists, Marcos Lutyens, held a
private viewing of his 'Speed Dreaming' exhibit this past weekend
to help launch the event.
Toying with the idea of the human mind and the mind of the
machine, Marcos's work used inspiration from Segways, Roomba
vacuums and the power of hypnosis. He enlisted The Mill LA to
create design elements of the video installation featuring the
Segway. Anyone in L.A. can check out the public showing of 'Speed
Dreaming' beginning Tuesday May 10th at the Variety Building
Gallery (opposite LACMA) at 7.30pm.
Find out more here: