Mill Blog ♥

2012: A year of extraordinary sport

10 February 2012

When we re-created Rome for Gladiator the pinnacle of our work was undoubtedly The Colosseum.  From the painstaking detail within the architecture to populating it with ancient Romans, we very much started a trend for large scale recreations of venues that required populating with thousands of people.

We applied the same thinking and creativity to last year's multi award winning 'Write the Future' (in fact it was last year's most awarded commercial).  Our technical prowess is unparalleled as is our library, which includes a large range of international and domestic stadiums.

With over 11 years experience The Mill team can populate our stadiums with fully realistic crowds including artificial intelligence, meaning they can behave and celebrate as any creative idea dictates.

Our most recent addition of course is the London 2012 Olympic Stadium, ready and waiting to be filled with an expectant crowd.

Here's a taste of our work...
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For more information, please contact:
 Rahel Makonnen rahelm@themill.com