Fireflies West Departs Today!
Friday, September 14, 2012
Four members of The Mill's team will leave on their annual
charity cycle ride from San Francisco to Los Angeles to support the
The City of Hope Cancer Research Hospital in LA. The Fireflies West
is a companion event to the original Fireflies ride across Europe
from Geneva to Cannes through the French Alps where a group of
advertising professionals cycle to benefit Leukaemia research each
Jeff Robins and Anna Toyama from the New York office and Tara
DeMarco from LA are all riding the 550 mile journey. Ben Hampshire
(co-founder of the ride) is taking a sabbatical from cycling this
year and will be driving one of the crucial support vehicles.
The Mill is proud to sponsor this ride for the 6th year in a row
and will be throwing the arrival party in Los Angles as the ride
concludes. Stay tuned for photos. For those
who suffer, we ride!