July 25th, 2017
AT&T has launched its first dedicated ad campaign for DIRECTV NOW, the over-the-top streaming service offering customers live TV, premium programming options and access to more than 20,000 On Demand titles.
The digital-only campaign from BBDO NY stars actor Michael B. Jordan (Black Panther, Creed, Friday Night Lights) as he is seen shredding contracts, burning hardware and watching live TV from any screen, anywhere, anytime.

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