New York’s annual Advertising Week will be kicking off on October 1st, with a host of talks, panels and workshops aimed at guiding marketers and on the future of advertising and how best to engage with audiences.
The Mill’s Mike Monello (founder of Campfire) will be taking to the stage to discuss ‘How to Stop Time: Design Principles for Immersive Storytelling’ on Tuesday, October 2rd at 1.20pm on the Next Gen Stage. He’ll be guiding the audience on best practices to ensure consumers are being offered deeper and more powerful experiences.
Mill New York’s CCO Angus Kneale will be speaking twice this year, sharing his insights alongside AICP’s Matt Miller and a host of other guests during the panel ‘Exploring New Realities: Using Emerging Technologies to Enhance a Brand’s Story’ on Wednesday October 3rd at 10am on the Walt Disney Company Stage. Later that day he’ll be joining Facebook, Deustch and Forsman & Bodenfors New York to highlight ‘Production Systems Designed for the Stories of the Future’ at 1.20pm on the New Gen Stage.
See the full schedule of activity and register for Advertising Week New York here.