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May 14th, 2019
Just Eat, a leading global hybrid marketplace for online food delivery, today unveils its new global creative platform, ‘Did Somebody Say Just Eat’, as it seeks to capture the joy that Just Eat brings to any occasion.
 
Developed by newly-appointed creative agency McCann, the creative is designed to give Just Eat a simple yet bold platform that resonates across multiple markets for use across channels over the long-term. Specifically, assets have been developed for TV, radio, out-of-home and social channels.
 
Directed by Tom Kuntz through MJZ and shot on location in Poland, the TV advert features a couple/group of friends deciding whether to order a takeaway.  As the suggestion is made, a cast of TV characters erupts in excitement and song, including Family Guy, sci-fi aliens, game show presenters and medieval warriors. A bespoke composition designed around the line, “Did Somebody Say Just Eat”, the song will form the basis of a new global mnemonic, bringing to life Just Eat’s vision of serving the world’s greatest menu. Brilliantly.

Read the full article here.