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October 4th, 2019
Four years ago, Thinx appeared on the personal hygiene scene with controversial ads on the New York subway that used grapefruits and eggs to suggest menstruation.

Now, for its first national campaign, the “period-proof” underwear brand is once again reinventing the conventional wheel on periods by debuting a new campaign that asks whether everyone would be more comfortable with periods if men had them.

Read the full article here