The industry’s finest gathered in force last night to recognise creativity in advertising, as the APA (Advertising Producer’s Association) showcased their annual collection.
Hosted by APA Founder and industry veteran Steve Davies, the show held at London’s Guildhall, paid homage to the finest commercials of the last year; combining storytelling and craft.
The Mill were thrilled to have collaborated on a huge number of the winning films including; AMV and director Jeff Lowe’s TENA ‘Control’, AMV and Ringan Ledwidge’s emotive Sainsbury’s Christmas campaign ‘1914’ and Grey London’s HSBC ‘Lift’ directed by Gary Freedman of The Glue Society.
A huge congratulations to all of those who picked up a coveted APA diamond!
See the full list of spots featured here.