Earlier in the year we collaborated with MTV's World Design Studio on their Valentine idents. Following on from this, we now have four Summer idents to share with you.
Created in Flash and AFX you can see how MTV's urban creatures, created by Montreal based graffiti crew 123Klan, are spending their summer. Be it by a campfire, playing watermelon volleyball, going for a swim or just chilling out with some shades on.
Luke Colson, Executive Producer, explains "This is another really exciting collaboration with MTV, and a high profile one too; these idents will be playing out across much of MTV's channel network throughout the summer. The collaborative working practices between The Mill and MTV always seem to guarantee great results. Look out for some more coming soon!!"
Client & Lead Creative Direction: MTV World Design
Studio/Milano for Viacom International Media Networks
Creative Director: Roberto Bagatti Associate
Creative Director: Anna Caregnato
Art Director: Dylan Griffith
Producer: Cristina Mazzocca
Coordinator: Beatrice Cardile
Illustrations: 123 KLAN
Sound Design: Alan Boorman (Wevie)
Editing Company: The
Editor: Daniel Budin
Edit Assist: Will
VFX & Design
VFX & Design: The
Executive Producer: Luke
2D Artists: James Lancett, Robert
Milne, Jessica Tan, Klaudia Dragowska