At the start of this 60 second spot, it appears a bank robbery is about to take place. The money is being unloaded from the armoured van, the man on watch has his eye on the clock, a long legged woman in red heels walks into shot, then a secret signal is given and a briefcase appears on the scene. Directed by Adam Hashimi the spot has all the feel and suspense of a short film.
Agency: Venables, Bell & Partners
Campaign: Super Bowl 2013