BBC Radio teams up with the RKCR Y&R agency, the creatives at Red Bee Media, the talented editors at The Whitehouse and The Mill's own VFX specialists, to bring you Digital Radio's smooth-talking advocate, D Love.
"We were thrilled to work with the talented Director duo Peter Martin out of production company Sweet Shop," says The Mill's executive producer, Luke Colson. "The comedy they managed to bring to this series of spots from RKCR for BBC Digital Radio was really great, and pushed the weird and quirky scripts that extra step! The puppet, D Love, was genius too, and actually had actors and crew laughing out loud on the set."
Luke also provided insight into The Mill's part in bringing D Love to life, "the work needed by The Mill was vast. Loads of clean up and removal of puppeteers from every shot. We ran this one through our Nuke studio, and this allowed us to ramp the team up quickly and flexibly to hit the first tight deadline. At one point we had a team of 8 people working, each on individual shots."
Such humor and enthusiasm will undoubtedly help spread the love for Digital Radio - D Love would be proud!
Agency: RKCR Y&R
Creative Director: Toby Talbot
Creatives: Al Brown, Algy Sharman
Account Director: Charie Smith
Production Company: Red Bee Media
Director: Peter Martin c/o The Sweet Shop
Producer: Joanna Yeldman
Director of Photography: Chris Mably
Editing Company: The Whitehouse
Editor: John Smith
Edit Assist: Stephen Dunne
VFX & Design
VFX & Design: The Mill
Executive Producer: Luke Colson
VFX Producer: Duncan Gaman
2D Lead Artist: Hugo Guerra
2D Artists: Cameron Smither, Gianluca Di Marco, Martin Karlsson, Tom Kimberley, Georgina Ford, Kirti Dave, Greg Howe-Davies, Bob Granger, Leo Costa, Tobey Lindback, Simon Richardson