The ad, directed by Thirty Two out of Pulse films demonstrates that the famous KFC family recipe has been passed down over generations and is still used today.
Mill colourist James Bamford graded the piece, he comments, "This spot was shot beautifully on the new famed Red Dragon camera which I encountered working with for the first time. I have to say that I was very impressed with the filmic qualities of the images and their dynamic range. Putting the technical bit aside, creatively and historically directors Thirty Two have a very keen eye for grading and produce some incredibly beautiful photographic images. In this ad we went for a 1930s style to start with, then flowed through the decades while the protagonist journeys down the stairs, eventually arriving in a modern day grade and environment".