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Director Noah Harris and the creatives at Grey London have used stop motion animation to create two stunning ads for a new campaign for Brother printers, entitled 'Ambitions'.

In both the 'Architect' and 'Cafe' spots, we see each of the main protagonists stick a piece of paper on the wall upon which it promptly multiplies and expands outwards to create a series of new scenes that reflect each of our hero's business ambitions - from a building site to a high tech building and a rooftop cafe.

To achieve Noah's unique vision, stop motion animation on both the people and the paper was used together with time lapse photography, resulting in an unreal and distorted sense of time.  The team took care to shoot each element at the same height and using the same lens so that it matched the perspective of the room that the viewer is effective seeing the ad through.



  • Agency: Grey London
  • Producer: Rebecca Pople
  • Creative Director: Nick Rowland, Giles Montgomery
  • Creatives: Sam Haynes, Lee Trott
  • Account Director: Laura Smail


  • Production Company: Blink Ink
  • Director: Noah Harris
  • Executive Producer: Bart Yates
  • Producer: Andrew Studholme
  • Director of Photography: Toby Howell


  • Editing Company: Cut and Run
  • Editor: Leo King
  • Edit Assist: Phil Currie

Post-Production / VFX

  • Post-Production / VFX Company: The Mill
  • VFX Producer: Sean Costelloe, Sophie Broadbent
  • Shoot Supervisor: Ben Turner, Andy Nicholas
  • 2D Lead Artists: Ben Turner
  • 3D Lead Artists: Aidan Gibbons
  • 2D Artists: Richard De Carteret, Gary Driver
  • 3D Artists: Simon Reeves, Clement Bolla, Peter Agg, Karl Schudek, Andy Nicholas, Per Bergstein, Alex Hammond
  • Assist: Emma White, Akwasi Tawiapoku, Paul Downes
  • Colourist: Mick Vincent
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