A New Way of Clean
Mill LA joined director Steve Rogers with Biscuit Filmworks,
Revolver and Wieden+Kennedy Portland creatives on the latest
fantastic campaign for Old Spice, 'Bar Soap'.
In 'Constant Shower', Old Spice freshness literally follows an
enthusiastic doctor everywhere, with no regard for his patients -
or his hot date.
"Our team did a lot of involved compositing work for this
Campaign," says Mill LA producer Adam Reeb. "Between removing and
adding bubbles in most shots, we were compositing elements behind
the running water for many sequences, this was really tricky work
that was done beautifully."
Mill LA lead flame artist Sarah Eim says: "We added massive
amounts of soap suds to carry the story, did a unique ground
replacement as the car is driving off, and had fun with the entire