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Sainsbury's

Bare Necessities

Summary

AMV and Academy Film's director Tony Barry deliver much more that the 'Bare Necessities' for Sainsbury's.

This new commercial for Sainsbury's by AMV brings a brand new charm and magic to the supermarket spot. A beautifully put together collection of the moments this father and son share together while on a day out at the beach, director Tony Barry captures all those small human details that make a memorable day everyone can identify with.

"This was shot and lit exceptionally," commented our Colourist Aubrey Woodiwiss, who gave the work its final look and homely feel in the colour suite. "We wanted to give it a look but without going overboard." Mission accomplished.

Credits

Agency

  • Agency: AMV BBDO
  • Producer: Paul Goodwin
  • Creative Director: Paul Brazier
  • Creatives: Simon Rice, Diane Leaver
  • Account Director: Adam Kennedy

Production

  • Production Company: Academy Films
  • Director: Tony Barry
  • Producer: Cathy Green

Editorial

  • Editing Company: The Assembley Rooms
  • Editor: Sam Rice-Edwards

Post-Production / VFX

  • Post-Production / VFX Company: The Mill
  • Mill Office: London
  • VFX Producer: Cat Scott
  • 2D Lead Artists: Adam Watson
  • Colourist: Aubrey Woodiwiss

project information

Director:

Tony Barry

Agency:

AMV BBDO

Production Company:

Academy Films

Categories

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