Adforum | Cartier “Tank” was chosen as one of the best ad of the week !

Each week, the media Adforum ranks the best advertisements of the week. This week, the Cartier "Tank" spot was chosen as a part of the top 5.
Press February 3, 2023
Created in 1996, The Cartier Tank watch is coming back 27 years later to the wrists of the famous French actress Catherine Deneuve and actor Remi Malek in a film directed by Guy Ritchie.
Our artists did an amazing face-replacement job using a hybrid technique mixing AI and CG. Thanks to the expertise of our Parisian artists, in a 1 minute film, we rediscover the famous french actress Catherine Deneuve at 4 different periods of her life.
Stéphane Pivron, VFX Supervisor on the project tells you more on a previous article here.