AdWeek | A Spider Gets Its First Taste of Heartbreak

It’s love at first sight in this romantic tale from Samsung, but the protagonist is a creature that doesn’t usually garner much affection.
Press February 17, 2022

In collaboration with Samsung, Zauberberg Productions and The Mill Berlin, the spot features a less antagonising and rather adorable CG Spider that falls in love with the latest phone in Samsung’s line-up, the Galaxy S22 Ultra. The campaign launched this week and is to be broadcast online and through numerous digital platforms.

Read more about the campaign in AdWeek or get in touch with our Berlin studio about a potential project.