Adweek | Airheads Brings Laughter with it’s newest campaign ‘Hippo & Reflexes’

We collaborated with Highdive and dummy Director Harold Einstein to provide VFX on a pair of spots for AirHead's newest campaign, 'Hippo & Reflexes'.
Work April 27, 2022

The first ad, ‘Hippo’ blends CG elements with live-action plates and features a cowboy engaging with a couple of western locals whilst riding a CG hippo.

In another spot named ‘Reflexes’, a routine trip to the doctor turns into the doc playing the kid patient like a drum set with his reflex hammer.

”At the core of Airheads Candy has always been a playful spirit. And we wanted a campaign that reminds people of that. It’s about the true spirit of play. Imaginative, carefree, just for the fun of it play.” – Craig Cuchra, VP of Marketing at Perfetti Van Melle

With VFX at The Mill. Read the full article on Adweek. You can also get in touch with our VFX department via our contact page.