This week Asda’s new action-packed ad campaign titled ‘Don’t Compromise’ will hit TV screens. The humorous campaign aims to demonstrate that when it comes to quality, price, and time, at Asda there is no need to compromise.
Airing from the 1st January 2020, the first 30-second ad playfully captures the unnecessary and futile compromises we make in our everyday lives. In celebration of Veganuary, the ad focuses on the retailer’s new Plant Based range, catering to customers looking to reduce meat-intake without compromising on flavour or price.
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