What makes an advertisement “iconic?” Is there a secret formula to make an ad stand out? Artists who have helped craft award-winning ads discuss whether there is a tried and tested method to generate such results, as well as what it takes to make an ad that stands the test of time.
Hosted by Laura Swinton — Editor in Chief and Managing Director | Little Black Book
Gavin Wellsman — Executive Creative Director | The Mill
Carsten Keller — Creative Director | The Mill
Watch it below on YouTube
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