Courageous Conversation | ‘Not A Gun’

Work March 10, 2020

The Mill collaborated with Director Kevin Foley of Rakish and Goodby, Silverstein & Partners on Courageous Conversation’s hard hitting public service announcement, ‘Not A Gun’. The campaign highlights the systemic problem of violence against people of color and encourages law enforcement agencies to incorporate CCGF’s unconscious bias training into the curriculum for officers.

Mill Los Angeles Executive Producer, Fawn Fletcher, comments “Our incredible partners at Goodby, Silverstein & Partners brought the ‘Not A Gun’ project to us and I was honored that they trusted our insight on this campaign. The message that Courageous Conversation puts forward in the campaign really spoke to us, so it was a no-brainer to take part in this project.”

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