DAY TWO | The Future of Creative Technology
Dial in today to learn about the fundamentals of Virtual Production with a series of visual effects experts as well as delving into how new technologies can be of benefit to your brand with The Mill’s global strategy team.
LEARN: A SILVER BULLET? DECONSTRUCTING VIRTUAL PRODUCTION
9am PDT, 11am CT, 12pm ET, 4pm GMT, 5pm CET *daylight savings observed
What does ‘Virtual Production’ mean for your production and your content? This session will take you through the top questions around Virtual Production and how it’s changing the way we collaborate, create and deliver branded content.
Speakers: Jeffrey Dates, Adam Grint, Chappers, Gavin Wellsman, & Mick Rader (The Mill)
INSPIRE: THE STRATEGY BEHIND EXPERIENTIAL MARKETING
10am PDT, 12am CT, 1pm ET, 5pm GMT, 6pm CET *daylight savings observed
How can brands create success with immersive and interactive experiences? From brand storytelling to product interaction they will cover how and why brands should utilize immersive experiences creatively and effectively.
Speakers: Anna Fogg & Minn Wei Lee
WATCH: View our Virtual Production Reel
READ: Read Virtual Production: Why Realtime is the Future
LISTEN: Listen to Mill Talk Season 3, Episode 2: Alex Wills on the Future of Experiences
‘The Future of Creative Technology’ is taking place all week – you can view our full schedule of events here. Would you like to find out more about the terms we’re using? Check out our Glossary.
If you haven’t done so already, sign up to receive your free event pass and other communications around the festival.
