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Everything we do as a team makes great ideas come to life. We are thinkers, designers, artists, directors, producers, developers, colourists, coders, technicians, editors, animators, writers, doers and makers.
In our Makers At Heart series, we introduce the people behind the projects to hear more about their inspirations, motivations and creative insights. We spoke to VFX Artist Monique Espinoza about how she helped craft Energizer’s dancing CG bunny and how her free time has been used to explore different styles of art.
If you had to choose one project to share with someone who’d never heard of what you do, what would it be and why?
Whenever I tell someone that I’m a CG artist they will say “oh like graphic design?”. Most people don’t know what CG is, even though they probably see it every day. The one project I would share with people to describe the work I do would be ‘Energizer Bunny 2020’, Most people are familiar with the Energizer Bunny and I think that spot is a nice representation of computer graphics that are integrated well into real-life footage. Some might mistake it for a man in a bunny costume or an animatronic however if you break it down, the Bunny is a comprehensive example of a modern CG asset. Not to mention in this spot, the Bunny shows off some mad dance moves at the end.
Lately, I’ve been creating all types of art, from watercolor paintings to CG Cowboys. I feel like all these different mediums connect and have helped me improve in my skillsets for work. I don’t have one specific passion project, instead every day I’ve been sort of dipping into different styles and exploring different techniques. A few projects were inspired by something I learned at work or something I’ve always wanted to learn and never had the time to. Since Covid, it was becoming a bit overwhelming being home 24/7 and art became my outlet. I am very lucky that I also get to do it for work.