Mill Director Jessica Bishopp and Daughter join forces to craft Coventry Building Society’s latest sentimental spot

Coventry Building Society has enlisted Mill Director Jessica Bishopp and Daughter to craft their latest documentary-style spot. The campaign focuses on the notion that it’s not always about “what?”, sometimes it’s “who?”, from saving up for your children’s future to making memories as a family. Through combining live-action, 35mm photos and nostalgic VHS footage, Jessica takes the viewer on a journey through family life and sentimental memories. This style was further enhanced by Mill Colourist Thomas Mangham.

View more of Jessica’s work via her Creative Talent profile and check out the full list of credits here.