AR filter to celebrate 125 Years of Mercedes-Benz in Motorsport wins at ADC Germany in the AR Category

NewsMay 21, 2020

We partnered with Facebook Creative Shop and Mercedes Benz to create this dynamic AR filter to celebrate 125 Years of Mercedes-Benz in Motorsport. Working with Grand Central Recording Studios we integrated archive engine sounds and faithfully recreated the cars, clothes and helmets of 4 of Mercedes past and present champions.  The filter which gained over 96 millions impressions has been honored with a Bronze Award at ADC Germany in the AR category. Congratulations to all involved!