[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"navigation":3,"globals":51,"work-bvlgari-serpenti-infinito":63},{"header":4,"footer":28,"footerLegal":33,"footerExternal":43},[5,16,19,22,25],{"title":6,"url":7,"newTab":8,"children":9},"Services","",false,[10,13],{"title":11,"url":12,"newTab":8},"Brand & Content","\u002Fservices\u002Fbrand-content",{"title":14,"url":15,"newTab":8},"Film & Series","\u002Fservices\u002Ffilm-series",{"title":17,"url":18,"newTab":8},"Work","\u002Fwork",{"title":20,"url":21,"newTab":8},"News","\u002Fnews",{"title":23,"url":24,"newTab":8},"About","\u002Fabout-us",{"title":26,"url":27,"newTab":8},"Contact","\u002Fcontact",[29,30,31,32],{"title":17,"url":18,"newTab":8},{"title":20,"url":21,"newTab":8},{"title":23,"url":24,"newTab":8},{"title":26,"url":27,"newTab":8},[34,37,40],{"title":35,"url":36,"newTab":8},"Legal","\u002Flegal",{"title":38,"url":39,"newTab":8},"Careers ","mailto:jobs@themill.com",{"title":41,"url":42,"newTab":8},"Tax Rebate","\u002Ftax-incentive",[44,48],{"title":45,"url":46,"newTab":47},"About TransPerfect","https:\u002F\u002Ftransperfect.com",true,{"title":49,"url":50,"newTab":47},"Alice Vision","https:\u002F\u002Falicevision.org\u002F",{"footer_headline":52,"footer_cta_label":53,"footer_cta_url":27,"social_linkedin":54,"social_x":55,"social_facebook":56,"social_instagram":57,"social_youtube":58,"gtm_id":59,"ga4_id":60,"cookie_yes_id":61,"default_og_image":62},"Your next project starts here. ","Get in touch","https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fthe-mill\u002F","https:\u002F\u002Fx.com\u002Fmill__channel","https:\u002F\u002Fwww.facebook.com\u002FMillChannel","https:\u002F\u002Fwww.instagram.com\u002Fmillchannel\u002F","https:\u002F\u002Fwww.youtube.com\u002F@millchannel","GTM-TSWX446J","G-7PY5RT62KG","cce038de85a93758209b9673538157f2","9c5b9101-e481-40b8-8798-2d2ee6c431b6",{"id":64,"status":65,"title":66,"slug":67,"description":68,"client":69,"category":70,"sort":71,"user_created":72,"date_created":73,"user_updated":74,"date_updated":75,"featured_image":76,"body_headline":71,"hover_video":77,"hero_image":71,"hero_video":78,"seo":79,"body_summary":71,"blocks":86,"sector":99},"24f7f896-887d-4365-babd-f9438087046f","published","Bvlgari \"Serpenti Infinito\"","bvlgari-serpenti-infinito","\u003Cp>In another epic partnership, The Mill Design Studio has ‘harnessed the elements’ for Bvlgari, taking us on a journey that explores the delicate interplay between creativity and the exquisite raw materials that shape the stunning Infinito necklace.\u003C\u002Fp>\n\u003Cp>To craft this journey, we delved deeply into Bvlgari’s own story and the development of the necklace to bring an original concept and vision to life.\u003C\u002Fp>\n\u003Cp>We established a visual language that balances texture and cinematic richness, reflecting the materiality of the Serpenti Infinito while incorporating refined, graphic imagery traditionally associated with fine jewelry. This visual narrative is unified by beautifully woven forms, inspired by Bvlgari’s original sketches, that seamlessly bring each element together in universal harmony.\u003C\u002Fp>\n\u003Cp>Look closely at the 5 snakes in the necklace, symbolizing the 5 eternal elements. Their interwoven lines evoke not only timelessness and eternity but also connect them to Bvlgari’s broader 2025 campaign.\u003C\u002Fp>\n\u003Cp>This project has been a wonderful adventure and challenge, channeling Bvlgari’s deep, noble craftsmanship into a masterfully created product film.\u003C\u002Fp>","Bulgari",[],null,"4e3b8a08-497f-418c-9e0e-7a8a7d3bd56e","2026-06-09T11:33:49.562Z","4fc39a0b-2f9e-4e7b-b70c-973a508ddcb9","2026-06-10T15:59:56.905Z","97f62d08-318c-44e4-b33a-927e7cb85511","c9787b06-f9fc-402b-80c3-6e9c011ca061","https:\u002F\u002Ftv.transperfect.com\u002Fpublic\u002F24404274-84b0-4357-85ad-6f67825c67e4\u002Fembed\u002F78b636cc-8575-403f-bac6-1212ea476d72",{"title":80,"meta_description":81,"focus_keyphrase":7,"og_image":7,"sitemap":82,"no_index":8,"no_follow":8,"additional_fields":85},"he Mill | Bvlgari Serpenti Infinito ","The Mill crafted a cinematic product film for Bvlgari's Serpenti Infinito, building a visual language that honours the necklace's craft and symbolism.",{"priority":83,"change_frequency":84},"0.5","weekly",{},[87],{"id":88,"work_id":64,"collection":89,"sort":90,"item":91},"22cdcef5-c8d7-49be-bb03-bee66bf18328","block__accordion",1,{"id":92,"title":93,"summary_visible_lines":90,"items":94},"79861571-54fe-40d6-b492-14f1b7128461","Credits",[95],{"id":96,"sort":90,"title":97,"summary":71,"content":98,"accordion_id":92},"cbecb51e-8cf9-485c-85fd-7e8b307de747","Main Credits","\u003Cp>Brand: Bulgari\u003Cbr>Production Company: Mill+\u003Cbr>Head of Design : Matthew-Ben Campbell\u003Cbr>Executive Producer: Becca Jones\u003Cbr>Senior Producers: Charlotte Whittall, Elle Lockhart\u003Cbr>Creative Director: Ross Urien\u003Cbr>Art Director: Jack Holmes\u003Cbr>Designers: Adam Roche, Will Baldock, Marco Gifuni, Paul Hunt\u003Cbr>Post Production Company: The Mill\u003Cbr>Colourist: Maruf Khan\u003Cbr>Colour Producer: Dan Hills\u003Cbr>Asset Supervisor: Dakoju Shashi Kumar\u003Cbr>Asset Lead: Sumitha D\u003Cbr>Mill India OPS team: Sanjana Shetty\u003Cbr>Mill India Production Co-ordinator: Manish Kumar Tripathi\u003Cbr>Mill India Producer: Aisswarya J\u003Cbr>Asset team: Sumit Yadav, Hari Dutt, Manukuru Manikanteswara, Piyush Sharma\u003C\u002Fp>",{"id":90,"title":11,"slug":100},"brand-content"]