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Collaborating with BMB and Stink's Yann Demange delivers a big bold campaign for Grolsch

Grolsch present their ultimate Dutch heroes in the latest memorable campaign. Journt, a legendary policeman and Herman, a prolific football coach  are two Dutch legends who certainly don't need words to make themselves understood, and neither does Grolsch's "Character speaks louder than words. Big bold Grolsch." campaign.

Beautifully directed by Yann these cinematic spots then had their final filmic look added to them by Mill colourist Aubrey Woodiwiss.

"We are delighted to have been involved on such a great campaign" says Mill Producer Carl Phillips "we really enjoyed working with Yann, Stink and BMB on what will surely be an iconic set of commercials for the Grolsch brand."



  • Agency: BMB
  • Producer: Tamara Kennon
  • Creative Director: Gavin McGrath
  • Creatives: Kate Baker, Joe Bruce
  • Account Director: Max Firth


  • Production Company: Stink
  • Director: Yann Demange
  • Executive Producer: Blake Powell
  • Producer: Seth Wilson
  • Director of Photography: Rob Hardy


  • Editing Company: Marshall St
  • Editor: Patric Ryan
  • Edit Assist: Elena De Palma

Post-Production / VFX

  • Post-Production / VFX Company: The Mill
  • VFX Producer: Carl Phillips
  • 2D Lead Artists: Hugo Guerra
  • 3D Lead Artists: Leo Costa, Georgie Ford, Mike Simmons
  • Motion Graphics: Chris Homer, Ryan Brotherston
  • Colourist: Aubrey Woodiwiss, James Bamford
  • Editorial Support: Daniel Budin, Charlotte Carr, James Mortner, Will Barnett
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