W+K continue to deliver clever and witty briefs and we are always very pleased for the opportunity to collaborate with them, MJZ and Tom Kuntz.
Tom is famed for his unique and often surreal films and once
again come up with the goods with a comic spot for Old Spice 'The
Man Your Man Could Smell Like'.
Phil was the shoot supervisor and tells us "The shoot was in
Malibu and with Tom, what more could I want?! We worked
together to find the best way to capture all the action in a single
take, from early stages with a pre-vis, on set and finally back at
The Mill. On the final day of shooting we bagged our perfect
Ant, our lead flame artist adds "The spot it brilliantly
funny. We focussed on removing wires, tracks and even the
horse wranglers. The falling diamond effect needed a bit of extra
compositing care and we love the finished spot". With Tom at
the helm you know you're going to get a colourful and ultimately
smart film. The bizarre catch phrase 'I'm on a horse!' sums it all